Samantha G. Rothaus is an associate in the Advertising, Marketing & Promotions; Entertainment, Media & Sports and Intellectual Property Practice Groups of Davis & Gilbert. She represents advertising, communications and public relations agencies, media and production companies, filmmakers and advertisers in connection with a variety of issues in advertising, marketing, intellectual property, media and entertainment law. Ms. Rothaus’ practice includes reviewing advertising copy and branded content in a variety of traditional and new media, as well as advising clients on complex intellectual property, false advertising and consumer protection matters. In addition, her practice includes advising on and negotiating agreements in support of creative executions and branded promotions, including production agreements, talent and influencer agreements, sponsorship deals, contest and sweepstakes rules, and licenses for music, artwork, software, and related intellectual property.

Ms. Rothaus also has extensive experience in brand protection and brand management, notably in the fashion and lifestyle industries, and she continues to assist clients in asserting and defending their intellectual property rights against competitors and other third parties. As a former litigator with experience in federal and state courts, as well as in the U.S. Patent and Trademark Office and the World Intellectual Property Organization, she is well-versed in the many stages of both formal and informal dispute resolution processes, allowing her to provide strategic advice to clients to protect their business interests. She is passionate about the arts and entertainment and regularly provides pro bono assistance to independent artists, including filmmakers and musicians, through organizations such as Volunteer Lawyers for the Arts.

In recognition of her achievements, Ms. Rothaus was selected as a Rising Star by New York Metro Super Lawyers (2016-2019).

Prior to joining Davis & Gilbert, Ms. Rothaus was an intellectual property associate at Venable LLP and at Gottlieb, Rackman & Reisman, P.C., where she focused on false advertising, unfair competition, anti-counterfeiting, trademark infringement, and copyright litigation, as well as worldwide trademark prosecution, licensing and brand protection. While in law school, she interned at 20th Century Fox, NBCUniversal and Volunteer Lawyers for the Arts of Massachusetts.