Speak Your Way to the Top: How to Showcase Your Expertise & Grow Your Practice From the Stage

There is no more powerful way to establish yourself as a category authority - and the go-to expert than by public speaking. Of course, our ethical rules keep us from using words like 'expert'.  But when you are on a stage sharing important information and making connections your expertise is clear without ever using the word.

The world is your stage, and there are many platforms to choose from - in-person in large auditoriums, meeting halls, conference rooms, and virtually via webinars, podcasts, and video blogs. Simply taking a stage is like crossing the line from obscurity and one of many into someone who needs to be listened to.

Learning Objectives:

1. Craft engaging and memorable presentations that highlight their legal knowledge and expertise without contravening ethical standards
2. Pinpoint common pitfalls in legal presentations and employ effective techniques to maintain credibility and audience engagement.
3. Locate the target audience and devise a compelling narrative for their talks that encourages audience follow-up and interaction
4. Transform public speaking opportunities into client development platforms, enhancing their practice's growth and visibility