Speak Your Way to the Top: How to Showcase Your Expertise & Grow Your Practice From the Stage

1h 5m

Created on June 18, 2024

Beginner

4.8

(584 reviews)

Course Price

$79

Instant Certificate Upon Completion
Mobile, Desktop and Laptop Access
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Overview

There is no more powerful way to establish yourself as a category authority - and the go-to expert than by public speaking. Of course, our ethical rules keep us from using words like 'expert'. But when you are on a stage sharing important information and making connections your expertise is clear without ever using the word.

The world is your stage, and there are many platforms to choose from - in-person in large auditoriums, meeting halls, conference rooms, and virtually via webinars, podcasts, and video blogs. Simply taking a stage is like crossing the line from obscurity and one of many into someone who needs to be listened to.

Learning Objectives:

Craft engaging and memorable presentations that highlight their legal knowledge and expertise without contravening ethical standards
Pinpoint common pitfalls in legal presentations and employ effective techniques to maintain credibility and audience engagement.
Locate the target audience and devise a compelling narrative for their talks that encourages audience follow-up and interaction
Transform public speaking opportunities into client development platforms, enhancing their practice's growth and visibility

Credits

Faculty

Doug Brown

Chief Learning Officer | Summit Success

Doug Brown, JD, specializes in helping law firm leaders navigate accelerating change and uncertainty while building sustainable, less leader-dependent practices. After experiencing the same challenges faced by today's law firm leaders—overwhelm, succession concerns, delegation struggles—Doug developed frameworks that address both the emotional reality of leadership and the practical demands of organizational transformation.

His unique perspective comes from diverse experience spanning legal practice and executive leadership. He served as chief executive of the Connecticut Bar Association, worked in private and in-house legal practice, and led organizations through significant transformations as a C-suite executive. Law firm leaders particularly value how Doug translates expertise in business strategy, human resources, and technology into practical approaches that work within legal culture.

He recently co-authored a comprehensive change management guide with Clio that drew 700+ participants. As former MBA Program Chair at The Malcolm Baldrige School of Business, he designed leadership programs specifically for experienced executives facing complex organizational challenges.

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